Using photography for your business is so important to create a look and feel of your brand. Headshots help people connect with you and your business and show off your personality. Headshots are also a must if you intend on working with others, whether that's a blog post, podcast episode or being featured in the media etc. Photographs allow you to te[...]
When starting out in business, we often think that we need to be on EVERY social media platform. This is a myth. You really don't need to be everywhere. Sure, grab your social media handles for all the social media platforms so that you have them for future use. However, I recommend starting with building an audience on just one or two platf[...]
One of my favourite books as a child and still as an adult is Alice’s Adventures in Wonderland. I love that its slightly bonkers, all the different characters and that like the real world somethings just don’t make sense. More than just an adventure, we can take business and life lesson from the book. Lesson 1[...]
Twitter is a great social media for business. Whether your business serves B2B or B2C it can really help with having a presence on social media. Many people bypass Twitter because they don't get it or they don't know what to tweet. Twitter is like any other social media platform, it's just more open and a little faster. Ideally you should be tweet[...]
Twitter chats provide a chance to network with others whether in your industry, area or fellow business owners. They help increase engagement on your account, get your business out to a wider audience and you can promote your products or services. Think of them as a networking event that you can participate in from your sofa. What actually[...]
You’ve probably hear of Dry January, Stoptober and Movember. The RSPH (Royal Society for Public Health) has announced the launch of Scroll Free September. The worlds first large scale social media-free month. I must point out that scroll free September is for personal use of social media, not business use. If that a sign of relief I hear? Social[...]
There are so many different ways to get more likes for your Facebook Page. In this blog I am going to explain three foundations that will help when posting content. They are: 1. Entertain 2. Educate 3. Engage and they all refer to your audience. How can you entertain, educate and engage with them? Lets jump straight in and talk about entertaining[...]
Five time saving tools for entrepreneurs and business owners Multiple times per day, I see on social media that entrepreneurs and business owners never seem to have enough time to do everything in their business. Too many hats to wears and lots of juggling. We all want a better work/life balance. Feeling like you don’t have enough time can be extr[...]
A little bit of marketing done every day or every week is much better than one month of frantic activity followed by months of silence. When building an audience you are building trust and relationships, so little and often is key. We all struggle with time when running our own business. Juggling to do marketing in-between running the busines[...]
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