When was the last time you updated your highlights? How many of your highlights are outdated, no longer relevant or a little empty? It's time to give them a little refresh - check out my tips below on how to do this easily. 1.Create covers for your highlights I use Designsta - it's really simple to use. Creating covers for your highlights, not only makes them look more attractive but also keeps your account on brand. 2. Create content pillars Not sure what highligh[...]
When I first started my business, despite having so much knowledge and knowing I could help women in business create content that converts, I doubted myself. I had a full on case of imposter syndrome. Can you relate to any of these statements? “Who am I to tell someone how to do this?” “Why would anyone listen to me?” “I'm not good enough” Every now and again my confidence would have a boost by someone saying how much I had helped them and[...]
Wanna know the secret of how I reached over 7 million people for FREE? In 2014, I started a Twitter chat hour called #woofwoofwednesday. I wanted to bring pet business owners together. A place to make friends and get support. Every Wednesday evening I would show up and start Tweeting, despite only a handful of people joining in. Throughout 2014 and 2015, the Twitter chat hour started to grow and more people started to join in. EVERY week, I would show up. Even whe[...]
Content creation got you feeling overwhelmed?! You are not alone. Creating content is something that so many business owners struggle with. Check out my 3 tips on how you can map out a month of content in under 30 mins. The first thing you need to decide is how many times per week you would like to post on social media per week. Please note, you do not need to post every single day! Then... Create 3-5 content pillars for your business. Grab yourself some post it notes Use a wh[...]
You’ve set up a new Facebook Page for your business and now you want people to like the page. So you reach out to your friends and invite them all to like your new page. In this blog I’m going to talk about why inviting all your friends to like your Facebook Page isn’t a good idea and why doing this can actually damage your Facebook Page. I know it’s so tempting to invite all of your Facebook friends to your Page,I get it, you want to get in front of people and start making sales. However, yo[...]
When starting out in business, we often think that we need to be on EVERY social media platform. This is a myth. You really don't need to be everywhere. Sure, grab your social media handles for all the social media platforms so that you have them for future use. However, I recommend starting with building an audience on just one or two platforms. This is so you concentrate on one or two platforms and do them well. If you try to be everywhere you will spread yourself too thin. This is when you can f[...]
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